/* =========================================================================
   Páginas de contenido (consultoría, recursos, casos, autor).
   Se carga DESPUÉS de style.css y usa sus variables (--paper, --ink, --accent…).
   Va en archivo aparte para no tocar style.css, que es de la landing de pauta.
   ========================================================================= */

.pagina {
  max-width: 1040px;
  margin: 0 auto;
  padding: clamp(28px, 4vw, 56px) clamp(20px, 4vw, 40px) 90px;
}
/* El texto corre en columna angosta (se lee mejor); figuras y tarjetas usan todo el ancho. */
.pagina > p,
.pagina > ul,
.pagina > ol,
.pagina > h2,
.pagina > h3,
.pagina > .indice,
.pagina > .faq,
.pagina > .cita { max-width: 760px; }

.migas {
  font-size: 0.8rem;
  color: var(--ink-mute);
  margin: 0 0 22px;
}
.migas ol { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 6px; }
.migas li + li::before { content: '›'; margin-right: 6px; color: var(--ink-mute); }
.migas a { color: var(--ink-soft); text-decoration: none; }
.migas a:hover { color: var(--accent); }

.pagina h1 {
  font-size: clamp(1.9rem, 4.4vw, 3rem);
  line-height: 1.12;
  margin: 0 0 20px;
  text-wrap: balance;
}
.pagina h2 {
  font-size: clamp(1.35rem, 2.6vw, 1.85rem);
  line-height: 1.2;
  margin: 52px 0 14px;
  text-wrap: balance;
  scroll-margin-top: calc(var(--header-h) + 16px);
}
.pagina h3 { font-size: 1.1rem; margin: 26px 0 8px; }
.pagina p,
.pagina li { font-size: 1.02rem; line-height: 1.7; color: var(--ink-soft); }
.pagina p { margin: 0 0 16px; }
.pagina ul,
.pagina ol { padding-left: 22px; margin: 0 0 18px; }
.pagina li { margin-bottom: 8px; }
.pagina strong { color: var(--ink); font-weight: 700; }
.pagina a { color: var(--accent); }
.pagina a.btn { color: #fff; }

.pagina .actualizado { font-size: 0.82rem; color: var(--ink-mute); margin: 0 0 26px; }

/* La respuesta directa va primero: es lo que Google y la IA leen y citan. */
.respuesta {
  background: var(--white);
  border: 1px solid var(--line);
  border-left: 4px solid var(--accent);
  border-radius: var(--radius);
  padding: 20px 22px;
  margin: 0 0 8px;
}
.respuesta p { font-size: clamp(1.05rem, 1.4vw, 1.18rem); color: var(--ink); line-height: 1.6; margin: 0; }

.indice {
  background: var(--paper-2);
  border-radius: var(--radius);
  padding: 16px 22px;
  margin: 22px 0 0;
}
.indice strong { font-size: 0.78rem; text-transform: uppercase; letter-spacing: 0.12em; color: var(--ink-mute); }
.indice ol { margin: 8px 0 0; }
.indice li { margin-bottom: 4px; font-size: 0.95rem; }

.dos-capas { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; margin: 20px 0 8px; }
.tarjeta {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 20px 22px;
  min-width: 0;
}
.tarjeta h3 { margin: 0 0 8px; }
.tarjeta p { font-size: 0.96rem; margin-bottom: 12px; }
.tarjeta a.mas { font-weight: 700; font-size: 0.92rem; text-decoration: none; }
.tarjeta a.mas:hover { text-decoration: underline; }
.etiqueta {
  display: inline-block;
  font-size: 0.7rem;
  font-weight: 800;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 8px;
}

.pasos { list-style: none; counter-reset: paso; padding: 0; margin: 18px 0; display: grid; gap: 14px; }
.pasos li {
  counter-increment: paso;
  position: relative;
  padding: 0 0 0 52px;
  margin: 0;
}
.pasos li::before {
  content: counter(paso);
  position: absolute;
  left: 0;
  top: 0;
  width: 36px;
  height: 36px;
  border-radius: 50%;
  background: var(--carbon);
  color: #fff;
  font-weight: 800;
  display: grid;
  place-items: center;
  font-size: 0.95rem;
}
.pasos strong { display: block; margin-bottom: 2px; }

.cifras { display: grid; grid-template-columns: repeat(auto-fit, minmax(150px, 1fr)); gap: 12px; margin: 18px 0; }
.cifra { background: var(--white); border: 1px solid var(--line); border-radius: var(--radius); padding: 16px; }
.cifra b { display: block; font-size: 1.5rem; line-height: 1.1; color: var(--ink); font-variant-numeric: tabular-nums; }
.cifra span { font-size: 0.82rem; color: var(--ink-soft); line-height: 1.4; display: block; margin-top: 6px; }

.cita {
  border-left: 3px solid var(--line);
  margin: 18px 0;
  padding: 2px 0 2px 18px;
}
.cita p { font-size: 1.08rem; color: var(--ink); font-style: italic; margin-bottom: 6px; }
.cita cite { font-size: 0.85rem; color: var(--ink-mute); font-style: normal; }

.si-no { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; margin: 18px 0; }
.si-no h3 { margin-top: 0; }

.tabla-wrap { overflow-x: auto; margin: 18px 0; border: 1px solid var(--line); border-radius: var(--radius); background: var(--white); }
.pagina table { border-collapse: collapse; width: 100%; min-width: 520px; font-size: 0.94rem; }
.pagina th, .pagina td { text-align: left; padding: 10px 14px; border-bottom: 1px solid var(--line); vertical-align: top; color: var(--ink-soft); }
.pagina th { font-size: 0.74rem; text-transform: uppercase; letter-spacing: 0.08em; color: var(--ink-mute); background: var(--paper-2); }
.pagina tbody tr:last-child td { border-bottom: 0; }

.faq { margin: 16px 0; display: grid; gap: 10px; }
.faq details {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 0 20px;
}
.faq summary {
  cursor: pointer;
  list-style: none;
  padding: 16px 0;
  font-weight: 700;
  color: var(--ink);
  font-size: 1rem;
  display: flex;
  justify-content: space-between;
  gap: 16px;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: '+'; font-size: 1.3rem; line-height: 1; color: var(--accent); flex: 0 0 auto; }
.faq details[open] summary::after { content: '–'; }
.faq summary:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; border-radius: 6px; }
.faq details > div { padding: 0 0 16px; }
.faq details p { margin-bottom: 10px; }

.caja-cta {
  background: var(--carbon);
  color: var(--on-dark);
  border-radius: 18px;
  padding: clamp(26px, 4vw, 40px);
  margin: 54px 0 0;
}
.caja-cta h2 { color: #fff; margin: 0 0 10px; font-size: clamp(1.4rem, 2.8vw, 2rem); }
.caja-cta p { color: var(--on-dark-soft); margin: 0 0 20px; }
.caja-cta .acciones { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; }
.caja-cta .enlace-wa { color: var(--on-dark); font-weight: 700; font-size: 0.95rem; }

.autor {
  display: flex;
  gap: 16px;
  align-items: center;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 18px 20px;
  margin: 40px 0 0;
}
.autor img { width: 64px; height: 64px; border-radius: 50%; object-fit: cover; flex: 0 0 auto; }
.autor p { margin: 0; font-size: 0.92rem; line-height: 1.5; }
.autor strong { font-size: 1rem; }

.relacionadas { margin: 44px 0 0; }
.relacionadas h2 { margin-top: 0; font-size: 1.15rem; }
.relacionadas ul { list-style: none; padding: 0; display: grid; gap: 10px; }
.relacionadas li { margin: 0; }
.relacionadas a {
  display: block;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 14px 18px;
  text-decoration: none;
  color: var(--ink);
  font-weight: 700;
  font-size: 0.98rem;
}
.relacionadas a span { display: block; font-weight: 400; font-size: 0.86rem; color: var(--ink-soft); margin-top: 2px; }
.relacionadas a:hover { border-color: var(--accent); }

.nota-honesta {
  font-size: 0.9rem !important;
  color: var(--ink-mute) !important;
  border-top: 1px solid var(--line);
  padding-top: 14px;
  margin-top: 30px !important;
}

@media (max-width: 640px) {
  .dos-capas,
  .si-no { grid-template-columns: 1fr; }
  .autor { align-items: flex-start; }
  .pasos li { padding-left: 46px; }
}


/* =========================================================================
   DINAMISMO E IMÁGENES (03-11)
   Sin JS (o si paginas.js no carga) todo queda visible y quieto.
   ========================================================================= */

/* ---- Aparición al hacer scroll ---- */
.pg-js .rev {
  opacity: 0;
  transform: translateY(22px);
  transition: opacity 0.7s var(--ease-out), transform 0.8s var(--ease-out);
  transition-delay: var(--d, 0ms);
}
.pg-js .rev.is-in { opacity: 1; transform: none; }
.pg-fuerza .rev { opacity: 1 !important; transform: none !important; }

/* h2 con una barrita de color que se dibuja al entrar */
.pagina h2.rev::before {
  content: '';
  display: block;
  width: 54px;
  height: 4px;
  border-radius: 4px;
  background: var(--dr-gradient);
  margin-bottom: 14px;
}
.pg-js .pagina h2.rev::before { width: 0; transition: width 0.9s var(--ease-out) 0.15s; }
.pg-js .pagina h2.rev.is-in::before,
.pg-fuerza .pagina h2.rev::before { width: 54px; }

/* ---- Barra de lectura y botón flotante ---- */
.progreso { position: fixed; inset: 0 0 auto 0; height: 3px; z-index: 200; pointer-events: none; }
.progreso i { display: block; height: 100%; background: var(--dr-gradient); transform: scaleX(0); transform-origin: left; }

.cta-flotante {
  position: fixed;
  left: 50%;
  bottom: 18px;
  z-index: 150;
  display: flex;
  align-items: center;
  gap: 16px;
  padding: 10px 10px 10px 22px;
  border-radius: 999px;
  background: var(--carbon);
  color: var(--on-dark);
  font-size: 0.9rem;
  font-weight: 600;
  box-shadow: 0 14px 40px rgba(23, 21, 28, 0.35);
  transform: translate(-50%, 140%);
  opacity: 0;
  transition: transform 0.5s var(--ease-out), opacity 0.4s ease;
  max-width: calc(100vw - 24px);
}
.cta-flotante.visible { transform: translate(-50%, 0); opacity: 1; }
.cta-flotante .btn { white-space: nowrap; }

/* ---- Entrada del arranque (solo CSS) ---- */
@keyframes pg-entra { from { opacity: 0; transform: translateY(18px); } to { opacity: 1; transform: none; } }
.pagina h1 { animation: pg-entra 0.8s var(--ease-out) both; }
.pagina .actualizado { animation: pg-entra 0.8s var(--ease-out) 0.08s both; }
.hero-texto { animation: pg-entra 0.8s var(--ease-out) 0.16s both; }
.hero-pag .fig-hero { animation: pg-entra 0.9s var(--ease-out) 0.28s both; }

/* Subrayado en degradado que se dibuja bajo la frase clave del titular */
.subr {
  background: linear-gradient(100deg, rgba(242, 61, 76, 0.28), rgba(242, 159, 5, 0.34)) no-repeat 0 92% / 0% 0.34em;
  animation: pg-subr 1.1s var(--ease-out) 0.7s forwards;
}
@keyframes pg-subr { to { background-size: 100% 0.34em; } }

/* ---- Héroe: respuesta + gráfico lado a lado ---- */
.hero-pag { display: grid; grid-template-columns: minmax(0, 1.12fr) minmax(0, 0.88fr); gap: clamp(20px, 3.4vw, 44px); align-items: center; margin-bottom: 8px; }
.hero-pag .respuesta { margin: 0; }
.hero-texto { max-width: 760px; }
.hero-pag .hero-texto { max-width: none; }
.chips { list-style: none; display: flex; flex-wrap: wrap; gap: 8px; padding: 0; margin: 16px 0 0; }
.chips li {
  margin: 0;
  padding: 7px 14px;
  border-radius: 999px;
  background: var(--paper-2);
  font-size: 0.82rem;
  font-weight: 700;
  color: var(--ink);
  line-height: 1.2;
}
.pagina .indice { margin-top: 30px; }

/* Gráfico del héroe */
.fig-hero { margin: 0; background: var(--white); border: 1px solid var(--line); border-radius: 20px; padding: 18px 16px 12px; box-shadow: 0 18px 50px rgba(23, 21, 28, 0.07); }
.fig-hero svg { display: block; width: 100%; height: auto; font-family: var(--font-body); }
.fig-hero figcaption { font-size: 0.74rem; color: var(--ink-mute); line-height: 1.4; margin: 8px 4px 0; }
.fig-grilla path { stroke: var(--line); stroke-width: 1; stroke-dasharray: 3 6; }
.fig-base { stroke: var(--ink-mute); stroke-width: 2; stroke-linecap: round; }
.fig-poco { fill: var(--ink-mute); opacity: 0.55; }
.fig-barra { transform-box: fill-box; transform-origin: 50% 100%; }
.pg-js .fig-barra { transform: scaleY(0); transition: transform 1s var(--ease-pop) var(--d, 0ms); }
.pg-js .anim.is-in .fig-barra { transform: scaleY(1); }
.fig-flecha, .fig-punta { fill: none; stroke: var(--ink); stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round; }
.fig-flecha { stroke-dasharray: 1; stroke-dashoffset: 0; }
.pg-js .fig-flecha { stroke-dashoffset: 1; transition: stroke-dashoffset 0.9s ease 0.9s; }
.pg-js .fig-punta { opacity: 0; transition: opacity 0.3s ease 1.7s; }
.pg-js .anim.is-in .fig-flecha { stroke-dashoffset: 0; }
.pg-js .anim.is-in .fig-punta { opacity: 1; }
.fig-eti { font-size: 13px; font-weight: 800; fill: var(--ink); }
.fig-leyenda text { fill: var(--ink-soft); font-weight: 600; }

/* ---- Íconos y tarjetas ---- */
.ico { width: 1em; height: 1em; display: block; }
.tarjeta { transition: transform 0.35s var(--ease-out), box-shadow 0.35s ease, border-color 0.3s ease, opacity 0.7s var(--ease-out); }
.tarjeta:hover { transform: translateY(-5px); box-shadow: 0 16px 36px rgba(23, 21, 28, 0.09); }
.dos-capas .tarjeta { position: relative; overflow: hidden; padding: 24px 24px 22px; }
.dos-capas .tarjeta::after {
  content: '';
  position: absolute;
  inset: auto -30% -55% auto;
  width: 220px;
  height: 220px;
  border-radius: 50%;
  background: var(--tono, var(--accent));
  opacity: 0.09;
  transition: transform 0.6s var(--ease-out), opacity 0.4s ease;
  pointer-events: none;
}
.dos-capas .tarjeta:hover::after { transform: scale(1.35); opacity: 0.15; }
.tarjeta.interna { --tono: var(--orange); }
.tarjeta.externa { --tono: var(--magenta); }
.icono-caja {
  width: 54px;
  height: 54px;
  border-radius: 16px;
  display: grid;
  place-items: center;
  font-size: 30px;
  color: #fff;
  background: var(--tono, var(--accent));
  margin-bottom: 14px;
  transition: transform 0.5s var(--ease-pop);
}
.tarjeta:hover .icono-caja { transform: rotate(-8deg) scale(1.08); }

/* ---- Pasos en línea de tiempo que se llena al bajar ---- */
.pasos { position: relative; gap: 22px; margin: 26px 0; }
.pasos::before,
.pasos::after {
  content: '';
  position: absolute;
  left: 17px;
  top: 18px;
  bottom: 18px;
  width: 3px;
  border-radius: 3px;
}
.pasos::before { background: var(--line); }
.pasos::after { background: var(--dr-gradient); transform-origin: top; }
.pg-js .pasos::after { transform: scaleY(var(--prog, 0)); }
.pasos li { padding-left: 58px; }
.pasos li::before { z-index: 1; background: var(--accent); transition: background 0.4s ease, transform 0.5s var(--ease-pop), box-shadow 0.4s ease; }
.pg-js .pasos li::before { background: var(--carbon); }
.pg-js .pasos li.activo::before { background: var(--accent); transform: scale(1.12); box-shadow: 0 0 0 6px rgba(242, 61, 76, 0.16); }
.tiempo {
  display: inline-block;
  margin-left: 8px;
  padding: 2px 10px;
  border-radius: 999px;
  background: var(--paper-2);
  color: var(--ink-soft);
  font-size: 0.72rem;
  font-weight: 800;
  vertical-align: middle;
}

/* ---- Sí / no con marcas ---- */
.si-no .tarjeta h3 { display: flex; align-items: center; gap: 10px; }
.si-no .tarjeta h3 .ico { width: 26px; height: 26px; flex: 0 0 auto; }
.si-no .si h3 .ico { color: var(--ok); }
.si-no .no h3 .ico { color: var(--accent); }
.si-no .si { border-top: 4px solid var(--ok); }
.si-no .no { border-top: 4px solid var(--accent); }
.si-no ul { list-style: none; padding-left: 0; }
.si-no li { position: relative; padding-left: 26px; }
.si-no li::before { position: absolute; left: 0; top: 0; font-weight: 800; }
.si-no .si li::before { content: '✓'; color: var(--ok); }
.si-no .no li::before { content: '✕'; color: var(--accent); }

/* ---- Cifras con conteo ---- */
.cifra { position: relative; overflow: hidden; transition: transform 0.35s var(--ease-out), box-shadow 0.35s ease, opacity 0.7s var(--ease-out); }
.cifra::before { content: ''; position: absolute; left: 0; top: 0; width: 100%; height: 4px; background: var(--dr-gradient); transform-origin: left; }
.pg-js .cifra::before { transform: scaleX(0); transition: transform 1s var(--ease-out) 0.3s; }
.pg-js .cifra.is-in::before { transform: scaleX(1); }
.cifra:hover { transform: translateY(-4px); box-shadow: 0 14px 30px rgba(23, 21, 28, 0.08); }
.cifra b { font-size: clamp(1.35rem, 2.4vw, 1.75rem); }

/* ---- Antes y después del caso ---- */
.antes-despues { background: var(--white); border: 1px solid var(--line); border-radius: 18px; padding: 22px 24px; margin: 22px 0; }
.ad-titulo { font-size: 0.74rem !important; font-weight: 800; letter-spacing: 0.1em; text-transform: uppercase; color: var(--ink-mute) !important; margin: 0 0 16px !important; }
.ad-fila { display: grid; grid-template-columns: 150px 1fr auto; gap: 6px 16px; align-items: center; margin-bottom: 18px; }
.ad-fila:last-child { margin-bottom: 0; }
.ad-nom { grid-row: span 2; font-weight: 800; color: var(--ink); font-size: 0.95rem; }
.ad-pista { background: var(--paper-2); border-radius: 8px; height: 30px; overflow: hidden; }
.ad-pista i { display: block; height: 100%; width: var(--w); border-radius: 8px; padding: 0 12px; font-style: normal; transform-origin: left; }
.ad-pista i em { font-style: normal; font-size: 0.78rem; font-weight: 800; line-height: 30px; white-space: nowrap; }
.pg-js .ad-pista i { transform: scaleX(0); transition: transform 1.1s var(--ease-out) var(--d, 0ms); }
.pg-js .anim.is-in .ad-pista i { transform: scaleX(1); }
.ad-antes { background: #cfc8bb; }
.ad-antes em { color: var(--ink); }
.ad-ahora { background: var(--dr-gradient); }
.ad-ahora em { color: #fff; }
.ad-delta { grid-column: 3; grid-row: 1 / span 2; font-size: 1.3rem; color: var(--ok); font-variant-numeric: tabular-nums; }

/* ---- Quién está detrás: foto + banda de marcas ---- */
.quien { display: grid; grid-template-columns: minmax(0, 300px) minmax(0, 1fr); gap: clamp(22px, 4vw, 46px); align-items: center; margin: 8px 0 26px; }
.quien-foto { position: relative; margin: 0; isolation: isolate; }
.quien-foto img { display: block; width: 100%; height: auto; aspect-ratio: 4 / 5; object-fit: cover; object-position: 50% 18%; border-radius: 24px; box-shadow: 0 24px 56px rgba(23, 21, 28, 0.18); transition: transform 0.6s var(--ease-out); }
.quien-foto::before { content: ''; position: absolute; inset: 14px -14px -14px 14px; border-radius: 24px; background: var(--dr-gradient); opacity: 0.9; z-index: -1; transition: transform 0.6s var(--ease-out); }
.quien-foto:hover img { transform: translate(-4px, -4px); }
.quien-foto:hover::before { transform: translate(4px, 4px); }
.quien-foto figcaption { position: absolute; left: 12px; bottom: 12px; right: 12px; padding: 10px 14px; border-radius: 14px; background: rgba(23, 21, 28, 0.82); color: #fff; font-size: 0.8rem; line-height: 1.35; backdrop-filter: blur(6px); }
.quien-foto figcaption strong { color: #fff; display: block; font-size: 0.92rem; }
.quien-texto > :first-child { margin-top: 0; }
.cifras.mini { grid-template-columns: repeat(auto-fit, minmax(120px, 1fr)); margin: 16px 0; }
.cifras.mini .cifra { padding: 14px; }
.cifras.mini .cifra b { font-size: clamp(1.1rem, 1.9vw, 1.35rem); white-space: nowrap; }
.banda-marcas { background: var(--carbon); border-radius: 20px; padding: 22px 0 14px; margin: 26px 0 0; overflow: hidden; }
.banda-marcas .marcas-label { padding: 0 clamp(20px, 3vw, 32px); margin-bottom: 8px; }
.banda-marcas .marcas li:first-child { padding-left: clamp(20px, 3vw, 32px); }

/* ---- Cita ---- */
.cita { position: relative; background: var(--white); border: 1px solid var(--line); border-left: 0; border-radius: 18px; padding: 24px 26px 20px 58px; max-width: 760px; }
.cita::before { content: '“'; position: absolute; left: 16px; top: 2px; font-size: 4.2rem; line-height: 1; font-weight: 900; background: var(--dr-gradient); -webkit-background-clip: text; background-clip: text; color: transparent; }

/* ---- FAQ ---- */
.faq details { transition: border-color 0.3s ease, box-shadow 0.3s ease; }
.faq details:hover { border-color: var(--accent); }
.faq details[open] { border-color: var(--accent); box-shadow: 0 10px 26px rgba(23, 21, 28, 0.06); }
.faq summary::after { transition: transform 0.3s var(--ease-pop); }
.faq details[open] summary::after { content: '+'; transform: rotate(45deg); }
.faq details[open] > div { animation: pg-entra 0.45s var(--ease-out) both; }

/* ---- Caja final con brillo que se mueve ---- */
.caja-cta { position: relative; overflow: hidden; isolation: isolate; }
.caja-cta::before {
  content: '';
  position: absolute;
  z-index: -1;
  width: 420px;
  height: 420px;
  right: -120px;
  top: -160px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(242, 61, 76, 0.55), rgba(189, 69, 191, 0.28) 45%, transparent 70%);
  animation: pg-flota 9s ease-in-out infinite alternate;
}
@keyframes pg-flota { to { transform: translate(-60px, 50px) scale(1.15); } }
.caja-cta .btn { transition: transform 0.3s var(--ease-pop), box-shadow 0.3s ease; }
.caja-cta .btn:hover { transform: translateY(-3px) scale(1.03); box-shadow: 0 12px 28px rgba(242, 61, 76, 0.45); }

.relacionadas a { transition: transform 0.3s var(--ease-out), border-color 0.3s ease, box-shadow 0.3s ease; }
.relacionadas a:hover { transform: translateX(6px); box-shadow: 0 10px 24px rgba(23, 21, 28, 0.07); }

@media (max-width: 860px) {
  .hero-pag { grid-template-columns: 1fr; }
  .quien { grid-template-columns: 1fr; }
  .quien-foto { max-width: 300px; }
}
@media (max-width: 640px) {
  .ad-fila { grid-template-columns: 1fr auto; }
  .ad-nom { grid-row: auto; grid-column: 1 / -1; }
  .ad-delta { grid-column: 2; grid-row: 2 / span 2; }
  .cta-flotante { left: 12px; right: 12px; padding: 10px; border-radius: 20px; transform: translateY(140%); }
  .cta-flotante.visible { transform: none; }
  .cta-flotante span { display: none; }
  .cta-flotante .btn { width: 100%; justify-content: center; }
}

@media (prefers-reduced-motion: reduce) {
  .pg-js .rev { opacity: 1; transform: none; transition: none; }
  .pg-js .pagina h2.rev::before { width: 54px; transition: none; }
  .pg-js .fig-barra,
  .pg-js .ad-pista i { transform: none; transition: none; }
  .pg-js .fig-flecha { stroke-dashoffset: 0; transition: none; }
  .pg-js .fig-punta { opacity: 1; transition: none; }
  .pagina h1, .pagina .actualizado, .hero-texto, .hero-pag .fig-hero { animation: none; }
  .subr { animation: none; background-size: 100% 0.34em; }
  .caja-cta::before { animation: none; }
  .pg-js .cifra::before { transform: none; transition: none; }
  .pg-js .pasos::after { transform: none; }
  .pg-js .pasos li::before { background: var(--accent); }
  .tarjeta, .cifra, .relacionadas a, .quien-foto img, .quien-foto::before { transition: none; }
}

/* =========================================================================
   AJUSTES DEL 03-11 (2.ª ronda): espacio, justificado, centrado y celular
   ========================================================================= */

/* Encabezado y texto en una misma columna centrada; héroe, tarjetas y figuras usan todo el ancho. */
.pagina > .migas,
.pagina > h1,
.pagina > .actualizado,
.pagina > p,
.pagina > ul,
.pagina > ol,
.pagina > h2,
.pagina > h3,
.pagina > .indice,
.pagina > .faq,
.pagina > .cita,
.pagina > .hero-texto { max-width: 780px; margin-left: auto; margin-right: auto; }
.pagina > .hero-pag,
.pagina > .dos-capas,
.pagina > .cifras,
.pagina > .si-no,
.pagina > .antes-despues,
.pagina > .quien,
.pagina > .banda-marcas,
.pagina > .caja-cta,
.pagina > .autor,
.pagina > .relacionadas { margin-left: auto; margin-right: auto; }
.pagina > .antes-despues,
.pagina > .cifras { max-width: 780px; }
.pagina > .autor,
.pagina > .relacionadas { max-width: 780px; }

/* Los chips ya no se pegan a la respuesta (.pagina ul les quitaba el margen). */
.pagina .chips { margin: 22px 0 0; padding: 0; gap: 10px; }
.pagina .chips li { font-size: 0.82rem; margin: 0; }

/* Respuesta justificada */
.respuesta p,
.pagina > p { text-align: justify; text-justify: inter-word; hyphens: auto; -webkit-hyphens: auto; }
.respuesta p { line-height: 1.7; }
.pagina > p.actualizado,
.pagina > p.nota-honesta { text-align: left; }

/* Botón flotante: en celular es una píldora chica, no una barra de borde a borde. */
@media (max-width: 640px) {
  .cta-flotante {
    left: 50%;
    right: auto;
    bottom: 12px;
    width: auto;
    padding: 5px;
    border-radius: 999px;
    transform: translate(-50%, 160%);
  }
  .cta-flotante.visible { transform: translate(-50%, 0); }
  .cta-flotante .btn { width: auto; padding: 10px 18px; font-size: 0.82rem; min-height: 0; }
  .pagina { padding-bottom: 110px; }
  .respuesta { padding: 18px 18px; }
  .respuesta p { font-size: 1rem; }
}

@media (max-width: 640px) {
  .caja-cta { padding: 22px 20px; margin-top: 40px; }
  .caja-cta h2 { font-size: 1.3rem; }
  .caja-cta p { font-size: 0.95rem; margin-bottom: 16px; }
  .caja-cta .acciones { gap: 10px; }
  .caja-cta .btn { padding: 12px 22px; font-size: 0.9rem; min-height: 0; }
  .caja-cta .enlace-wa { font-size: 0.88rem; }
}

/* Migas, titular y fecha alinean con el héroe (ancho completo); el texto de lectura queda centrado abajo. */
.pagina > .migas,
.pagina > h1,
.pagina > .actualizado { max-width: none; margin-left: 0; margin-right: 0; }
.pagina > h1 { margin-bottom: 14px; }

/* ---- Figuras de filas (costos y marketing) ---- */
.fig-filas { padding: 22px 22px 14px; }
.ff-titulo { font-size: 0.74rem !important; font-weight: 800; letter-spacing: 0.1em; text-transform: uppercase; color: var(--ink-mute) !important; margin: 0 0 18px !important; }
.ff-fila { display: grid; gap: 6px; margin-bottom: 14px; }
.ff-fila span { font-size: 0.86rem; font-weight: 700; color: var(--ink); }
.ff-pista { background: var(--paper-2); border-radius: 8px; height: 26px; overflow: hidden; }
.ff-pista i { display: block; height: 100%; width: var(--w); border-radius: 8px; transform-origin: left; }
.pg-js .ff-pista i { transform: scaleX(0); transition: transform 1.1s var(--ease-out) var(--d, 0ms); }
.pg-js .anim.is-in .ff-pista i { transform: none; }
.ff-pista .c1 { background: var(--accent); }
.ff-pista .c2 { background: var(--magenta); }
.ff-pista .c3 { background: var(--orange); }
.ff-pista .c4 { background: var(--ink-mute); }
.ff-pista .c5 { background: var(--ok); }
.ff-gana span { color: var(--ok); }
@media (prefers-reduced-motion: reduce) {
  .pg-js .ff-pista i { transform: none; transition: none; }
}

/* ---- Logo del cliente en los casos ---- */
.caso-marca { display: flex; align-items: center; gap: 22px; background: var(--white); border: 1px solid var(--line); border-radius: 18px; padding: 16px 24px; margin: 18px auto; max-width: 780px; }
.caso-marca img { flex: 0 0 auto; width: clamp(120px, 22vw, 170px); height: auto; transition: transform 0.5s var(--ease-pop); }
.caso-marca:hover img { transform: rotate(-3deg) scale(1.05); }
.pagina .caso-marca p { margin: 0; font-size: 0.92rem; line-height: 1.5; color: var(--ink-soft); text-align: left; }
.cita cite { display: flex; align-items: center; gap: 10px; }
.cita .cita-avatar { width: 30px; height: 30px; flex: 0 0 auto; border-radius: 50%; object-fit: contain; padding: 3px; background: var(--white); border: 1px solid var(--line); }
@media (max-width: 640px) {
  .caso-marca { gap: 14px; padding: 14px 16px; }
}

/* ---- Retrato en el héroe y ficha del caso ---- */
.hero-pag .quien-foto { max-width: 340px; width: 100%; justify-self: center; }
.fig-caso { text-align: center; padding: 24px 24px 14px; }
.fig-caso > img { display: block; width: min(250px, 72%); height: auto; margin: 0 auto 16px; }
.ficha { display: grid; margin: 0; text-align: left; }
.ficha div { display: flex; justify-content: space-between; gap: 14px; padding: 9px 0; border-top: 1px solid var(--line); font-size: 0.88rem; }
.ficha dt { color: var(--ink-mute); font-weight: 700; }
.ficha dd { margin: 0; font-weight: 800; color: var(--ink); text-align: right; }

/* Cifras con textos como «hasta +15 %»: columnas un poco más anchas para que no partan. */
.pagina .cifras { grid-template-columns: repeat(auto-fit, minmax(170px, 1fr)); }
.pagina .cifras.mini { grid-template-columns: repeat(auto-fit, minmax(120px, 1fr)); }

/* =========================================================================
   RECURSOS: calculadora, matriz de menú y carta de ejemplo
   ========================================================================= */
.calc-caja { padding: 22px; }
.calc label { display: block; font-size: 0.84rem; font-weight: 700; color: var(--ink); margin-bottom: 14px; }
.calc-campo { display: flex; align-items: center; gap: 8px; margin-top: 6px; background: var(--paper); border: 1.5px solid var(--line); border-radius: 12px; padding: 0 14px; transition: border-color 0.25s ease, box-shadow 0.25s ease; }
.calc-campo:focus-within { border-color: var(--accent); box-shadow: 0 0 0 4px rgba(242, 61, 76, 0.12); }
.calc-campo i { font-style: normal; font-weight: 800; color: var(--ink-mute); }
.calc-campo input { flex: 1; min-width: 0; border: 0; background: transparent; font: 700 1.05rem var(--font-body); color: var(--ink); padding: 12px 0; outline: none; }
.calc-res { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; margin: 18px 0 10px; }
.calc-res div { background: var(--paper); border-radius: 12px; padding: 12px 14px; }
.calc-res span { display: block; font-size: 0.72rem; font-weight: 700; color: var(--ink-mute); }
.calc-res b { display: block; font-size: 1.25rem; color: var(--ink); font-variant-numeric: tabular-nums; margin-top: 2px; }
.calc-res .calc-grande { grid-column: 1 / -1; background: var(--carbon); }
.calc-res .calc-grande span { color: var(--on-dark-soft); }
.calc-res .calc-grande b { color: #fff; font-size: 1.9rem; }
.calc-res .calc-grande.bien b { color: #4ade80; }
.calc-res .calc-grande.alto b { color: #fca5a5; }
.calc-msg { font-size: 0.8rem !important; line-height: 1.45 !important; color: var(--ink-soft) !important; margin: 0 !important; text-align: left !important; }

.matriz { display: grid; grid-template-columns: 26px 1fr 1fr; grid-template-rows: auto auto 22px; gap: 10px; margin: 0; background: var(--white); border: 1px solid var(--line); border-radius: 20px; padding: 18px; box-shadow: 0 18px 50px rgba(23, 21, 28, 0.07); }
.mx-y { grid-row: 1 / 3; grid-column: 1; writing-mode: vertical-rl; transform: rotate(180deg); text-align: center; font-size: 0.72rem; font-weight: 800; letter-spacing: 0.08em; text-transform: uppercase; color: var(--ink-mute); }
.mx-x { grid-row: 3; grid-column: 2 / 4; text-align: center; font-size: 0.72rem; font-weight: 800; letter-spacing: 0.08em; text-transform: uppercase; color: var(--ink-mute); }
.mx-celda { border-radius: 14px; padding: 14px 14px 12px; display: flex; flex-direction: column; gap: 4px; transition: transform 0.35s var(--ease-pop), box-shadow 0.35s ease; }
.mx-celda:hover { transform: translateY(-4px); box-shadow: 0 14px 28px rgba(23, 21, 28, 0.1); }
.mx-celda b { font-size: 1rem; color: var(--ink); }
.mx-celda span { font-size: 0.82rem; line-height: 1.4; color: var(--ink-soft); }
.mx-celda em { font-style: normal; font-size: 0.74rem; font-weight: 800; margin-top: auto; padding-top: 6px; }
.mx-inc { background: rgba(189, 69, 191, 0.13); } .mx-inc em { color: var(--magenta); }
.mx-est { background: rgba(26, 143, 76, 0.14); } .mx-est em { color: var(--ok); }
.mx-per { background: rgba(139, 132, 150, 0.17); } .mx-per em { color: var(--ink-mute); }
.mx-cab { background: rgba(242, 159, 5, 0.16); } .mx-cab em { color: #b86f00; }
.pg-js .matriz .mx-celda { opacity: 0; transform: scale(0.92); transition: opacity 0.6s var(--ease-out) var(--d, 0ms), transform 0.7s var(--ease-pop) var(--d, 0ms); }
.pg-js .matriz.is-in .mx-celda { opacity: 1; transform: none; }
.pg-js .matriz .mx-inc { --d: 0ms; } .pg-js .matriz .mx-est { --d: 140ms; } .pg-js .matriz .mx-per { --d: 280ms; } .pg-js .matriz .mx-cab { --d: 420ms; }
.pg-js .matriz.is-in .mx-celda:hover { transform: translateY(-4px); transition-delay: 0ms; }

.carta-demo { padding: 22px; }
.cd-seccion { margin-bottom: 14px; }
.cd-seccion h4 { margin: 0 0 6px; font-size: 0.78rem; letter-spacing: 0.1em; text-transform: uppercase; color: var(--accent); }
.cd-seccion p { display: flex; align-items: center; gap: 8px; margin: 0 !important; padding: 6px 0; font-size: 0.88rem !important; font-weight: 600; color: var(--ink) !important; border-bottom: 1px dashed var(--line); text-align: left !important; }
.cd-seccion p span { flex: 1; }
.cd-seccion p i { width: 34px; height: 8px; border-radius: 4px; background: var(--paper-2); }
.cd-est { font-style: normal; margin-left: 8px; font-size: 0.66rem; font-weight: 800; padding: 2px 8px; border-radius: 999px; background: var(--ok); color: #fff; vertical-align: middle; }

@media (max-width: 640px) {
  .calc-res b { font-size: 1.1rem; }
  .matriz { padding: 14px; gap: 8px; grid-template-columns: 22px 1fr 1fr; }
  .mx-celda { padding: 12px 10px 10px; }
  .mx-celda span { font-size: 0.76rem; }
}
@media (prefers-reduced-motion: reduce) {
  .pg-js .matriz .mx-celda { opacity: 1; transform: none; transition: none; }
}

/* =========================================================================
   Acceso a recursos con correo
   ========================================================================= */
.recurso-caja { display: grid; grid-template-columns: minmax(0, 1.15fr) minmax(0, 0.85fr); gap: clamp(18px, 3vw, 34px); align-items: center; background: var(--white); border: 1px solid var(--line); border-radius: 22px; padding: clamp(20px, 3vw, 30px); margin: 30px auto 8px; max-width: 780px; box-shadow: 0 18px 50px rgba(23, 21, 28, 0.08); position: relative; overflow: hidden; }
.recurso-caja::before { content: ''; position: absolute; left: 0; right: 0; top: 0; height: 5px; background: var(--dr-gradient); }
.rc-info { display: flex; gap: 14px; align-items: flex-start; }
.rc-info .icono-caja { flex: 0 0 auto; margin: 0; --tono: var(--accent); }
.rc-titulo { margin: 0 0 8px !important; font-size: 1.2rem !important; line-height: 1.25 !important; }
.pagina .recurso-caja h2.rc-titulo::before { display: none; }
.pagina .recurso-caja h2.rc-titulo { max-width: none; margin-left: 0; margin-right: 0; }
.recurso-caja p { font-size: 0.9rem !important; line-height: 1.55 !important; text-align: left !important; margin: 0 0 10px !important; max-width: none; }
.rc-lista { list-style: none; padding: 0 !important; margin: 0 !important; display: grid; gap: 6px; }
.rc-lista li { position: relative; padding-left: 22px; font-size: 0.86rem !important; margin: 0 !important; line-height: 1.4 !important; }
.rc-lista li::before { content: '✓'; position: absolute; left: 0; font-weight: 800; color: var(--ok); }
.rc-form label { display: block; font-size: 0.8rem; font-weight: 700; color: var(--ink); margin: 0 0 6px; }
.rc-form input[type="email"] { width: 100%; font: 600 1rem var(--font-body); color: var(--ink); background: var(--paper); border: 1.5px solid var(--line); border-radius: 12px; padding: 13px 14px; outline: none; transition: border-color 0.25s ease, box-shadow 0.25s ease; margin-bottom: 12px; }
.rc-form input[type="email"]:focus { border-color: var(--accent); box-shadow: 0 0 0 4px rgba(242, 61, 76, 0.12); }
.rc-form .btn { width: 100%; justify-content: center; }
.rc-trampa { position: absolute !important; left: -9999px !important; width: 1px; height: 1px; opacity: 0; }
.rc-msg { min-height: 1.2em; font-size: 0.82rem !important; margin: 10px 0 0 !important; color: var(--ink-soft) !important; }
.rc-msg.error { color: #b91c1c !important; }
.rc-msg.error a { color: #b91c1c; font-weight: 700; }
.rc-legal { font-size: 0.74rem !important; color: var(--ink-mute) !important; margin: 8px 0 0 !important; }
.rc-bt { font-size: 0.95rem !important; font-weight: 800; color: var(--ink) !important; margin: 0 0 12px !important; }
.rc-listo { text-align: left; }
.rc-listo .btn { width: 100%; justify-content: center; }

/* Calculadora bloqueada: se ve borrosa debajo del formulario de correo */
.calc-caja { position: relative; }
.pg-js:not(.rc-abierto) .calc-caja .calc { filter: blur(3px); opacity: 0.55; pointer-events: none; user-select: none; }
.calc-bloqueo { position: absolute; inset: 0; display: grid; place-items: center; padding: 18px; background: rgba(255, 255, 255, 0.55); border-radius: 20px; z-index: 2; }
.calc-bloqueo .rc-form { width: min(330px, 100%); background: var(--white); border: 1px solid var(--line); border-radius: 18px; padding: 18px; box-shadow: 0 18px 44px rgba(23, 21, 28, 0.16); }
html:not(.pg-js) .calc-bloqueo { display: none; }
.calc-descarga { width: 100%; justify-content: center; margin-top: 14px; }

@media (max-width: 760px) {
  .recurso-caja { grid-template-columns: 1fr; }
}